This policy explains what personal data U88 collects from players at u-88.my and the U88 mobile platform, why each category is collected, how it is stored and protected, with whom it may be shared and under what conditions, and what rights you have in relation to your own data. Reading this before creating an account at u-88.my gives you a complete picture of what you are agreeing to when you register.
| Data type | What is collected | Why U88 collects it |
|---|---|---|
| Registration | Full name, phone number, email address, date of birth, username | Account creation and login authentication. Date of birth confirms you meet the 18+ age requirement before account activation. |
| Identity verification (KYC) | Government photo ID (MyKad or passport) and proof of address above withdrawal thresholds | Know Your Customer compliance required under U88’s gaming licence. Documents accessed only by the compliance team and not used for marketing. |
| Financial data | Transaction amounts, dates, payment methods used, processing outcomes | Payment processing and regulatory reporting. Full card numbers are NOT stored on U88’s servers – card data is handled by the payment processor. |
| Usage data | Login and logout times, device type, operating system, browser or app version, IP address, game categories accessed, bet history, session duration | Security monitoring (detecting unusual login patterns), fraud detection (flagging suspicious transactions), and platform performance analysis. |
| Communications | Content of live chat, email, and phone interactions with support | Quality assurance, staff training, and dispute resolution. If a payment or bonus dispute arises, the communication record is the primary reference for resolution. |
U88 uses SSL (TLS) encryption across all sessions at u-88.my – login, gameplay, payment transactions, and account management communications. Your credentials, payment information, and session activity are encrypted between your device and U88’s servers and cannot be read by any party intercepting the connection. Passwords are stored in hashed form using cryptographic functions – U88 cannot retrieve or show you your plaintext password. If you forget your password, the recovery process creates a new one rather than displaying the original. U88’s own statement: “Using cutting-edge encryption technology and frequent system checks to guarantee data confidentiality and fraud prevention.” Access to player data within U88 is restricted to personnel with a legitimate operational need – compliance, support, and finance teams – and all internal access is logged.
| Shared with | What is shared | Why |
|---|---|---|
| Payment processors | Transaction data necessary to process your deposit or withdrawal only | Required to complete the transaction. Each processor operates under their own privacy obligations. |
| Gaming licence authority | Player activity reports as required by the licence terms | Mandatory regulatory compliance – not discretionary |
| Fraud prevention services | IP address, device fingerprint, and transaction patterns only. No name, contact details, or payment credentials. | Detecting and flagging suspicious platform activity |
| Legal authorities | Player information required by valid court orders or legal instruments | Legal obligation. Where permitted by law, U88 will notify the affected player. |
U88 does not share player data with advertising networks, data brokers, marketing companies, or analytics platforms that build individual user profiles. U88 does not sell player data. U88 does not permit third-party advertisers to target players based on their gaming activity at u-88.my.
Session cookies maintain your logged-in state while using the U88 platform. They are deleted when you close your browser. Without session cookies you would be logged out on every page navigation. Preference cookies remember settings you have chosen – language, display preferences – and persist between sessions so you do not need to reconfigure U88 each visit. Analytics cookies collect anonymised usage data – page views, session lengths, device types – used in aggregate to inform platform improvements and not linked to individual player identities. You can manage cookie settings through your browser’s privacy controls. Disabling session cookies prevents you from remaining logged in between page loads at u-88.my.
Access: You can request a copy of the personal data U88 holds about you. U88 provides this in a readable format within 30 days of a confirmed request.
Correction: If data U88 holds is inaccurate or outdated – an old phone number, an incorrect name spelling – you can request correction. Some corrections require identity verification before being applied.
Deletion: You can request deletion of your U88 account and associated personal data. U88 processes deletion requests subject to legal retention obligations under the gaming licence. Financial transaction records required by regulation cannot be deleted before the mandatory retention period expires – typically 5 to 7 years.
Objection: You can object to certain uses of your data, including promotional communications. Unsubscribe using the link in any U88 promotional message or contact support directly. U88 processes unsubscribe requests within 5 business days.
To exercise any of these rights, contact U88 live chat support at u-88.my. All data rights requests receive a response within 30 days. For responsible gaming account controls: U88 responsible gaming page. For platform and licensing information: about U88 page.
This policy is updated when U88’s platform practices change or when regulatory requirements under the gaming licence are updated. The current version is always published on this page. U88 notifies registered players of material changes via their registered contact before changes take effect. Continued use of u-88.my after receiving notification of a material update constitutes acceptance of the revised policy. Last reviewed: April 2026.